- Develop and maintain editorial content for multiple platforms (e.g. websites, social media, print publications, etc.) - Monitor and analyze content performance across all platforms - Create and manage content calendars - Research and curate content for publication - Ensure content accuracy and quality - Collaborate with other departments to ensure content is aligned with overall brand strategy - Monitor industry trends and news to ensure content is up-to-date - Manage content workflow and ensure deadlines are met - Develop and implement content strategies - Track and report on content performance metrics - Optimize content for SEO - Manage content library and archives